Our team

Salon Owner & Educator

Emma Hill

Emma has over 25 years’ experience in the hairdressing industry. Emma started her journey at the age of fourteen and is still just as excited by the profession as she was then. During her career Emma has managed several salons, and for ten years enjoyed a very successful business partnership in an award winning salon. Emma has a degree in teaching and uses her six years of lecturing experience to continue training within the salon and provide the future of the profession she is so passionate about. Emma has opened REDEFINE so her vision can be fulfilled and clients receive the quality of service they deserve by a committed and motivated team.

Salon Manager & Senior Stylist

Cheryl Critchell

Cheryl began her journey into hairdressing with Emma in her former salon and has enjoyed a rewarding and fulfilling role for over twelve years. Cheryl has progressed to Salon Manager within a relatively short time frame due to her commitment and passion for the industry. Cheryl has a love for colour and is rapidly becoming the salon’s lead colourist. Cheryl would like to welcome all her clients past, present and future to REDEFINE.

Senior Stylist

Emily Tetsill

Emily has been working alongside Emma and Cheryl for over five years and specialises in fashion colouring and Ombre / Balayage techniques. Emily brings a vast skill set with her to the team at REDEFINE having managed a busy Dorchester salon. Emily strives for perfection and works closely with Emma for weddings and proms. Emily welcomes all clients to REDEFINE their look.

Contact us on 01305 262652


Vanessa Crawley

Vanessa has an NVQ Level two in hairdressing and has recently completed her Level three qualification after receiving the highest level of training from Bespoke Training Academy, Emma Hill and Team Redefine. Her clientele is growing at a rapid pace and she has made outstanding progress in a short space of time. Vanessa has been a full time member of the team since June 2017 and has recently been promoted from a Graduate to a Stylist at REDEFINE.

Graduate Stylist

Michelle White

Michelle is the newest member of team REDEFINE. She completed her apprenticeship in 2019 and was awarded her Level two Diploma for Hair Professionals with The Francesco Group. Michelle has joined our team as a Graduate Stylist and will continue her Level three Diploma with The Francesco Group supported and facilitated by our Educator and the whole Redefine family.
Michelle specialises in colour and occasion styling and is looking forward to greeting clients within the salon.

Academy Stylist

Toni Mitchell

Redefine are excited to welcome Toni as a full time modern apprentice, studying for her NVQ level two advanced qualification in hairdressing from September 2020. Toni has been an invaluable part of the team for 4 years and after completion of her A levels her official journey into our industry begins. Toni will combine her job role and completion of assessments with a tailored learning programme delivered by Bespoke Training Academy. This learning programme will be supported by our Educator and the Redefine Family.

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